Systems and methods that facilitate persona-based application personalization are disclosed. A persona is a conglomeration of a group of archetypal users that represent the personalization needs of many users and is based on observed behavior and patterns associated with the group of users. Users can...http://www.google.com.tw/patents/US7613692?utm_source=gb-gplus-share專利 US7613692 - Persona-based application personalization